If your law firm doesn’t have a social media presence, then you’re missing out on a lucrative source of referrals and new business. You can use a Twitter feed to send out articles that would be of interest to your followers, and your Facebook news feed to detail speeches you’ve made to the local bar associations or specialized training seminars you’ve attended — or led!
Tools like Twitter and Facebook allow you to keep your name out in front of the public. If your firm focuses on family law, then your social media marketing posts would include news stories about noteworthy divorces and custody cases. They would include articles that you write for your own blog or for local publications that cover the latest legislation influencing family law in your case. Because of the importance of collaborative negotiation in resolving so many family law cases, posts about the importance of helping kids stay out of the middle of divorce — such as profiles of local mediators and therapists — are helpful too. Let Attorney Marketing Network help you build your brand as a leader in your legal specialization by improving (or creating) your social media marketing presence.